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In his 2023 Fringe show ‘Chris Cook Asked a Robot to Write Him a Five-Star Show and This Is What It Said’, magician Chris Cook toys with the idea of letting his show be born through requests to ChatGPT, a popular AI info generator. Never fear that your favourite magicians will be replaced by AI however, what ensues is the journey of Cook interacting with and responding to the suggestions rather than a thoughtless script provided by robot overlords.

The suggestions of effects provided to Cook by AI bring to attention exactly how formulaic magic shows can get when lacking a magician’s personal touch. From insistence for a revealed elephant (difficult to do in a Fringe venue hardly larger than an elephant itself) to a perfunctory “read a mind!”, ChatGPT clearly lacks the forethought and creativity that, fortunately, Cook is very capable of bringing. He attempts to respond to the best computer-generated ideas by nothing less than sourcing chemically disgusting candy in the hopes of opening his and his audience participants’ minds, and traveling through time.  

Cook is clearly aware that the factors that have historically elevated his shows are his confidence in forming classic magical effects around elements of modernity, and his mission of bringing out the best parts of humanity. The combination of these factors means that Cook’s shows almost always feel refreshing and authentic, and to fully hand over creation of a show to AI would seem to be sacrificing one of these aspects to the other. Instead, Cook creates a twist on this concept that makes this potential pitfall the very point of the entire exercise. He is a peerlessly skillful magician, not only in his relentless creativity but in his total technical competence in sleight of hand.

Ultimately, whether ChatGPT agrees or not, the most important part of technological progress is making sure that the world only becomes a better place for our children and generations to come, something Cook professes personal motivation for. And when it may seem like a cost of this progress could be a siloed perspective of only the base elements of magic, Cook reminds us that it is through connecting with our friends and loved ones and doubling down on our humanity that we are best able to take advantage of technological developments while never losing sight of the magic the world, and particularly Cook, is capable of.